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The SmartDrive Foundation is lending our voice for Teen Driver and Passenger safety to National Road to Zero Coalition.

Partnership Goal: Eliminate Traffic Fatalities​

Tens of thousands of people die on U.S. roads every year, and the fatality trend is going in the wrong direction. After​ a decade of record declines, traffic fatalities increased 14% from 2014-2016, the largest two-year increase in more than 50 years.

In October, the National Safety Council, in partnership with the National Highway Traffic Safety Administration, the Federal Highway Administration and the Federal Motor Carrier Safety Administration, announced the Road to Zero initiative. Its aim: To eliminate traffic fatalities within 30 years.

Zero traffic deaths sounds like a lofty goal, but it’s attainable based on a few driving principles:

  • Traffic fatalities and injures are preventable
  • A future with zero traffic deaths is more certain than ever with the emergence of self-driving cars and the Safe Systems transportation approach
  • A coordinated effort that brings together multiple stakeholders with the same goal can achieve more than individual organizations working independently